Field | Type | Description |
---|---|---|
description | string | A somewhat detailed description of the ad format. Usually omitted for standard ad formats. |
name | string | A name for the ad format. Usually omitted for standard ad formats. |
potential | number | The inventory potential. The ratio of page impressions which can be actually booked with the related advert format. |
cpm | number | Costs per mill. The price for thousand contacts. German abbr.: ‘TKP’. |
id | string | The ID of the advert format to be applied e.g. to reference it by a placement of a media plan. |
size | string | A textual description of the size of the ad format. Usually omitted for standard ad formats. |
Field | Type | Description |
---|---|---|
id | string | The ID of the print advertisement format. |
title | string | The title of the print advertisement format. |
Field | Type | Description |
---|---|---|
info | string | The ID of the info kit. |
targeting | string | The ID of the targeting kit. |
priceOnRequest | boolean | Are prices on request available for this booking unit. |
currency | string | The currency of the pricings. |
frequency | number | The frequency. |
validThru | Date | The end time of the period of validity as string according RFC 3339 and ISO 8601. |
frequencyCapping | string | The ID of the frequency capping kit. |
validFrom | Date | The start time of the period of validity as string according RFC 3339 and ISO 8601. |
adFormats | OnlineAdFormat [] | Array of advert formats. |